WWE has once again outperformed the UFC in the latest Q2 2026 TKO financial results, generating $620.9 million in revenue versus the $535.7 million for the UFC.

WWE had $359.7 million in media rights, production, and content, $152 million in live events and hospitality, $63.2 million in partnerships and marketing, and $46 million in consumer product licensing and others.

Media rights, marketing, and consumer products all saw an increase, but live events dipped from the prior year quarter by $33.7 million, with TKO attributing it due to a decrease in ticket sales, “almost exclusively related to WrestleMania 42.”

For Q2 2026, WWE revenue saw an increase of 12% compared to the prior year quarter, or an increase of $64.7 million.