WWE announced that WrestleMania generated $215 million in economic impact for the Los Angeles region this past April, according to a study conducted by Applied Analysis. This marks a new company record breaking last year’s $206.5 million in economic impact for the Dallas/Arlington region.
Since 2016, WrestleMania has generated more than $1.2 billion in cumulative economic impact for the cities that have hosted the event.
A capacity crowd of 161,892 fans attended WWE’s pop-culture extravaganza over the course of two nights last April at SoFi Stadium, making it the highest-grossing and most-attended event in WWE history. Key highlights from the study include:
- By continuing to broaden the week’s schedule of events, out-of-town visitors stayed an average of 4.1 nights in Los Angeles.
- More than half of attendees traveled to Los Angeles from outside of southern California, with 15% of attendees traveling in from international markets.
- Visitors had an annual average income of more than $100K.