TKO stocks hit an all-time high of $200.71 yesterday and closed the trading day at $200.47, the first time that stocks have hit the $200 mark.

While today it’s trading a little bit lower in the mid $190s, the TKO market cap is now at a whopping $39.75 billion, with the new WWE and UFC media rights deals with ESPN and Paramount Skydance driving up the value of the stocks.

Year-to-date, TKO stocks are up 40% and when you go all-time from when it was trading under the WWE ticker symbol in 1999, they are up a staggering 735%.