WWE and Front Office Sports announced today a new content partnership that will bring audiences closer to key WWE moments and tentpole events through access-driven, behind-the-scenes content.

“Front Office Sports is known for its innovative approach to storytelling, and we look forward to partnering to produce new and dynamic content that underscores the evolving business of WWE,” said Alex Varga, Co-Head of Revenue, WWE.

During this dynamic content partnership, WWE and FOS will collaborate on the creative development and execution of storytelling projects surrounding marquee Premium Live Events, including WrestleMania, and international growth. FOS will showcase the behind-the-scenes of WWE tentpole events across its website and social channels beginning with WrestleMania 42 at Allegiant Stadium in Las Vegas on Saturday, April 18 and Sunday, April 19.

“Front Office Sports is the leader in the coverage of the business of sports, and we’re excited to collaborate with the WWE,” said Adam White, CEO of Front Office Sports. “The sports media landscape is increasingly driven by off-the-field happenings, and this partnership will bring fans closer than ever to their favorite athletes, entertainers and moments in a unique way.”

WWE joins the National Football League and National Women’s Soccer League as the most recent sports entities to strike a unique content partnership with FOS.