-

WWE announces the appointment of WWE India Vice President and GM

WWE today announced the appointment of Sheetesh Srivastava as Vice President and General Manager, WWE India.

Srivastava will lead WWE’s strategic business initiatives and day-to-day operations in India and work with partners across all of WWE’s lines of business, including television, live events, marketing, sponsorship, new media, licensing and merchandising. Srivastava is a seasoned executive with more than 18 years of experience in driving strategic business growth in domestic and international markets. He will report to Ed Wells, WWE Executive Vice President, International.

“India is key to the global growth of WWE, and we are confident Sheetesh will successfully help develop our brand and business in this critically important country,” said Wells. “WWE is committed to expanding its presence in India, and we are pleased to welcome Sheetesh to further our efforts in the market.”

India represents WWE’s single largest regional contribution to the brand’s massive social media community of 750 million followers globally. To increase engagement with fans in India, WWE recently launched WWEShop.in, the company’s first-ever local, e-commerce experience in India.

Srivastava joins WWE from The Walt Disney Company in India, where he most recently led business development for Disney Media Networks, overseeing branded content creation, distribution, marketing and syndication. Earlier in his career, he held senior management roles at Reliance Broadcast Network, The Times of India Group, and Frito Lay India.

Colin Vassallo
Colin Vassallohttps://www.wrestling-online.com
Colin Vassallo has been editor of Wrestling-Online since 1996. He is born and raised in Malta, follows professional wrestling and MMA, loves to travel, and is a big Apple fan!

Stories you might also likeRELATED
Recommended to you

LATEST NEWS

Jack Perry says he asked for and was denied AEW release

Bryan Alvarez from F4WOnline.com is reporting that Jack Perry asked for his AEW release but his request was denied...

New sports betting opportunities in the Mostbet app

The Mostbet app allows you to play gambling entertainment and make predictions on various sports without being tied to...

Additional tickets released for WrestleMania 40

WWE released additional tickets for WrestleMania 40 Saturday and Sunday as ticket demand remains pretty solid. For WrestleMania Saturday, the...

Discover more from Wrestling-Online.com

Subscribe now to keep reading and get access to the full archive.

Continue reading