With the RAW guest host idea thrown out of the window, the RAW social media ambassador is the new thing for WWE, tapping celebrities to tweet about the show to their millions of followers.

On October 1, there will be a King who will be the social media ambassador for that night’s RAW. And that King is none other than…Larry King!

Yes, that’s right, the former host of CNN’s Larry King Live will be watching all the three hours of RAW next Monday night and will be tweeting about the show to his 2.42 million followers.

In return, WWE will plug Larry King’s new show which will be airing exclusively on Hulu titled Larry King Now.