WWE stocks soared to 15% at time of this writing, smashing the 52-week high and all-time record at 51.33. It’s currently trading at just over $50, or $6.60 more than yesterday.

The spike was thanks to The Hollywood Reporter story that NBCUniversal is looking at paying three times the current cost to keep Monday Night Raw on USA Network plus the possibility of WWE getting more money for Smackdown on a different network.

As of now, the company has a market cap of $3.36 billion and Vince McMahon got a pretty hefty bump in his wallet following today’s stock market performance.