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Pay-per-view buys increase 13% thanks to good SummerSlam buyrate

Pay-per-view buys increase 13% thanks to good SummerSlam buyrate
November 01
09:16 2012
 

Only Money In The Bank performed worse than last year in the past quarter as far as pay-per-view numbers go with SummerSlam and Night of Champions both registering a nice increase in total buys.

The July Money In The Bank show did 188,000 buys this year compared to the 195,000 of last year. SummerSlam in August did 358,000 with Lesnar vs HHH as the main event compared to 296,000 of last year. In September, Night of Champions had 189,000 buys, an increase of 28,000 buys from last year’s show.

Pay-per-views was one of the only four key departments that registered an increase in the last quarter for the company.

“Our fundamental operating metrics showed continued strength. Average attendance increased 6% at our live events in North America and Pay-Per-View buys increased 13% for the three comparable events in the quarter,” said George Barrios, Chief Financial Officer.

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