AEW announced that Ric Flair has signed a multi-year deal with the promotion which comes with the bonus of having Flair’s new Wooooo! drink as the exclusive energy drink of AEW.

“Last Wednesday, the ‘Nature Boy’ made his epic return to TBS, more than 35 years since the Flair vs. Sting rivalry first began on the Superstation,” said Khan. “it’s truly an honor to welcome the legend himself – and Wooooo! Energy – to AEW.”

Khan continued, “Ric cemented his legacy as one of the greatest professional wrestlers of all-time long ago, and now his world-renowned persona and his amazing wrestling mind will be major assets to AEW’s programming and our position globally. Most importantly, it’s fitting that the final chapter of Sting’s iconic career will unfold on TBS with Ric Flair by his side.”

Flair added, “I’ve been in the wrestling business for over 50 years. Together with AEW and Wooooo! Energy, I’ve never been more excited, and I’ve never had more energy! When the Nature Boy promises a show, you know how it’s gonna go! Wooooo!”

During AEW show dates, select host venues will carry the clean energy drink at concession stands for fans to enjoy. In addition, the beverage will be stocked in the wrestlers’ locker rooms, and will also be seen on the announcers’ desk during live broadcasts. Fans watching at home can experience Wooooo! Energy by ordering via woooooenergy.com.

“We’ve all been a part of a ‘Wooooo!’ moment. Time stops, crowds erupt, and people unite to celebrate the extraordinary. It’s electric. You hear it, feel it, and never forget it,” said Chad Bronstein, President and Chairman of Carma HoldCo, parent company of Wooooo! Energy. “This is so much more than a partnership. Together, Ric Flair, AEW and everyone at Wooooo! Energy will create more unforgettable moments for generations of wrestling fans.”