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WWE panel to be held today at SXSW in Austin, Texas

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WWE will be present at SXSW today, the annual music, film, and interactive conference and festival held in Austin, Texas.

Former WWE champion John Cena, commentator Michael Cole, EVP of Digital Media Perkins Miller, and Chief Brand Officer Stephanie McMahon will be present for the panel which will be discussing the Second Screen experience.

WWE has mastered the “science” behind the second screen experience, using it on the WWE app during RAW, Smackdown, and pay-per-views.

Colin Vassallo has been editor of Wrestling-Online since 1996. He is born and raised in Malta, follows professional wrestling and MMA, loves to travel, and is a big Apple fan!

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