Contenders Clothing partners with WWE for licensed boxer briefs

 
 

Contenders Clothing has partnered with WWE to create a co-branded exclusive collection of WWE-inspired boxer briefs, called ‘WWE Contenders Collection’. Contenders is the first to create unique and exciting licensed boxer briefs in conjunction with WWE.
 
The WWE Contenders Collection includes adult and youth size boxer briefs that feature WWE Superstars and Legends, including John Cena, Roman Reigns, AJ Styles, Dean Ambrose, and WWE Hall of Famers “Macho Man” Randy Savage, Ric Flair, and Stone Cold Steve Austin. The collection will be available for pre-order at Magic February 21-23 in Las Vegas.
 
“We’re honored to be making the first deal of this kind with WWE, one of the largest and most respected sports and entertainment brands in the world. Our brand’s ethos of strength and determination perfectly matches that of the WWE; it was a natural fit and we’re looking forward to sharing this collection with potential retail partners,” said Contenders CEO, Jonathan Snyder.
 
The colors, taglines and symbols featured in the WWE Contenders Collection are a representation of each WWE Superstars’ unique persona. Pairs come in WWE exclusive packaging imprinted with the WWE Championship title and will contain a limited edition collector’s card, another unique attribute and industry first.